iFunded becomes PlanetHome Investment AG
Berlin, 18 October 2021 – The PlanetHome Group will become the largest shareholder in the digital real estate financing platform iFunded. The Berlin-based startup merged with Hamburg-based KlickOwn AG in February 2021 and subsequently went public with a reverse IPO. PlanetHome has secured 15 per cent of the company’s shares as of 15 October 2021, as well as an option on further shares.
In future, iFunded will operate under the name PlanetHome Investment AG and will thus gain access to the PlanetHome Group network. With consolidated sales of around 150 million euros, an annual real estate property volume of over 2 billion euros and 265,000 registered search customers, the PlanetHome Group is one of the most important real estate service providers in Germany and Austria.
“Joining forces with PlanetHome is another important step in our corporate development. We have a great match in the respective target groups and are fully committed to synergies,” says Nikolai von Imhof. The Managing Director of iFunded will serve as Chairman of the Board of PlanetHome Investment AG in the future.
Dieter John, CEO and Chairman of the Management Board of PlanetHome Group, will become a member of the Supervisory Board of the listed company. PlanetHome wants to offer its customers a wider range of services and be involved in the sale of financed real estate. Senior loans are also to be brokered through the group in the future. “iFunded is an ideal addition to PlanetHome’s product portfolio. In the future, our customers will have the opportunity to invest in the asset class of real estate in smaller tranches and with a shorter capital commitment, without having to look for a new contact person. This investment is another important milestone for us in our strategic development and realignment, which not only expands our product and service offering, but also consolidates our prop-tech and fin-tech positioning.”
After the financing assets brokered by iFunded in 2020 were larger than in the entire 4.5 years before, and iFunded has already placed more projects in the first half of 2021 than in the previous record year, a suitable partner has now been found for its dynamic growth “As long as the market for real estate crowdfunding is still in its current early development phase, access to potential new customers is the crucial prerequisite for further growth,” says von Imhof. “PlanetHome’s sales strength allows us to offer additional services to partners on the real estate side. At the same time, we are creating crucial conditions to gain further market share.”
iFunded is a Berlin-based digital real estate investment platform that makes global real estate investing easily accessible, simple, transparent and affordable for institutional & private investors by using state-of-the-art blockchain technology. iEstate GmbH, the operator of the platform www.ifunded.de, was founded in 2015 and is backed by a leading German venture capital firm, Creathor Ventures.
iEstate GmbH, as the operator of the online financing platform iFunded, holds a permit as a financial investment intermediary pursuant to Section 34f (1) No. 1-3 GewO and Section 34c GewO.
PlanetHome Group GmbH is one of the leading real estate service providers in Germany with the core areas of brokerage and financing of residential real estate. The focus of the business model is on close cooperation with banks, insurance companies and financial service providers. In over 30 years, PlanetHome has brokered around 100,000 real estate units. In order to bring sellers and buyers together in a targeted manner, the company uses state-of-the-art technology and relies on a large network of 600 permanently employed real estate consultants at 120 locations in Germany and Austria. With an annual brokered financing volume of more than one billion euros since 2018, PlanetHome is also one of the market leaders in the field of partner-based construction financing brokerage. The real estate service provider has received several awards (including as one of Germany’s most customer-oriented service providers) and is the first nationwide real estate service provider to be certified according to DIN EN 15733.
Press contact iFunded
Dr. André Schlüter
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